Public service announcement from IdN

IdN v17n1: The Branding Issue (Show me some ID, please)
Human beings are born with a unique identity – carried in our DNA or via our fingerprints. And when that officer of the law asks you to show him some ID, you simply flash your ID card, passport or driving licence. Things are not that simple for companies and institutions, who have to have one invented for them. Once upon a time, a simple, eye-catching logo did the trick. Now it has all become very much more complicated, with the bigger firms needing a complete “identity system”.

IdN Extra 02: Neo York (Anime and Beyond)
It’s the evolution of animé that has inspired this book; where this genre came from and how it has come full circle. Post apocalyptic Tokyo is a strong central theme to most anime story lines. We began to ponder what would Neo New York look like, what would be the cultural make up of the city. We invite some great talent to contribute their visions to help with the creation of Neo New York.